one-ton challenge

Grow your client relationships. Start having the ESG investing conversation with your clients today and commit to having at least 1 conversation each week for the next five weeks. As part of our commitment New York Life Investments is committed to offsetting up to 10,000 tons of carbon through the end of the year. We'll offset one ton for each conversation held on ESG.

Take the Pledge

Why ESG investing?


of investors consider themselves to be “values-driven”


prefer advisors to bring up the topic of “ESG”


of Morningstar ESG categories outperformed their non-ESG counterparts in 2018

How it works


Pledge to have at least one ESG conversation with a client each week for the next five weeks


Use our educational resources to learn more about ESG investing


Have meaningful conversations with clients about the importance of ESG


We’ll offset one ton of carbon emissions for each conversation you have


Watch your client relationships strengthen and grow

Taking the
ESG pledge

I pledge to initiate ESG conversations with my clients, helping them understand how they can grow their portfolios and futures through responsible investing.

Take the Pledge

Your impact

User's guide to carbon offsetting

When you take the pledge to speak to your clients about ESG investing, we'll offset one ton of carbon emissions for each conversation held during the program. Each ton we offset will contribute directly to these specific projects:

Efficient Cookstoves Rwanda

Garcia River Forest Protection USA

Share Your Pledge